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Main Street (M36) In Village of Alpena Michigan
Main Street in Village of Alpena

If you are an Alpena Michigan area realtor, interested in a self-maintained website that does well with the search phrase, "Alpena Michigan real estate," then this site may be your solution.

Site Features

This site is designed to do well with search engines.  The goal is first page search results on all major search engines when someone searches for "Alpena Michigan real estate".  The documentation for the site, available on the Administration page, describes several features and recommendations that help accomplish good ranking.  

The site is designed to make it very easy for someone to communicate interest in a property. The realtor's phone number is displayed on every page. The Contact Us page contains contact information plus a form for requesting information from the realtor. Each individual real estate listing display contains a form for requesting more information about the property. A Send to Friend link at the bottom of every page makes it easy to send a link to a page on this website to someone. The Add to Favorites link at the bottom of each page is a reminder and an easy way to add this site to the browser's Favorites menu.

www.Alpena-Michigan-Real-Estate.com is a fully functioning site. The content in this real estate site can be maintained by the Alpena area real estate agent (sales person) or broker using only a Web browser. This includes the ability to create new pages, delete pages and change pages as well as the ability to maintain real estate listings. The format of the displayed real estate listings can be customized for the realtor. The listing database and listing search options can also be customized for the realtor.

In addition to the typical information needed to describe homes, lots and acreage for sale, the update process permits entry and public display of open houses, listing change notifications and other promotional information for a property.  This information is associated with "display until" dates so that expired information is not displayed. A summary of this information is shown in the Announcements column and more details on the Announcements page.

The listing will automatically stop displaying when the listing has expired.

The update process permits upload of as many property photos as needed. Since the photo update system automatically sizes and compresses photos, these photos can be uploaded directly from a digital camera. Displayed property photos are automatically optimized for fast download and will work well with slow dial-up connections.

The Alpena Michigan real estate site includes a process for creating realtor newsletters and an opt-in and opt-out process for e-mailed newsletter distribution. The weekly newsletter is automatically sent to subscribers and contains custom announcements from the realtor, information regarding changed (new, sold, pending, price change, etc.) listings, information about open houses, and, information required by the Federal CAN-SPAM Act.

The realtor may belong to an MLS. If that's the case, and the MLS offers an online search service (IDX) that can be integrated into the site, this integration will be included in the customization price.

Extensive site usage statistics are included in the design. 

The realtor has the option of configuring e-mail accounts@alpena-michigan-real-estate.com, virus and spam filtering on these accounts, mail groups, mail lists, and auto-responding vacation messages. Note that if you send a message to the address above, you'll receive a sample auto-response.

The site is designed to be used by a real estate office and by individual agents. Multiple logins can be established for the listing update process; this enables an agent to update the agent's listings but not other agents' listings.

Documentation regarding use of the maintenance processes is provided on the Administration page.  The documentation can be augmented by the Webmaster, but also by the realtor.

Two trouble reporting systems are included.  The first is designed to be used by the realtor's customers by clicking the Contact Webmaster link in the lower-right of a page. The second is accessed via the site's Administration page, by sending an e-mail message to the address shown on this site's Administration page, or by phoned support requests.

The design of the system attempts to maximize the formatting capabilities built into Web browsers.  The displayed page will adjust to the window size and the browser's View / Text size option allows someone with poor eyesight to increase the font size.  The site is designed to display on 800 dot or wider monitors without the need for horizontal scrolling.

During the evaluation period, we'll provide a login for the Administration page that will allow a realtor to test drive the update processes.

Terms Summary

We will only customize one site like this within a realtor's marketing area and there is a $4,000 fee for initial customization of the site.

The mandatory sponsored link section of the site cross-links real estate sites we maintain and should improve search ranking for all these sites.

Once staff members are trained and the site is turned over for maintenance, the site will contain all the current listings and the verbiage and graphics the realtor initially requires.

The $60 monthly fee includes hosting, phone and e-mail support, self-maintained e-mail accounts, maintenance of systems for cross-linking real estate sites and a weekly search engine vigilance process.

Terms preclude use of the site for unsolicited e-mail advertisement (spam), adult content, links to adult content or anything illegal. 

Additional terms and conditions apply; see Terms and Conditions.

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